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17 February 2025  | 

Retail Management (ONLINE: WITS DIGITALCAMPUS) 8

Applications accepted until
09 February 2025
Short Course Coordinator:
Nozi Letswalo
Accreditation:
Certificate of Competence
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Course dates
17 February 2025 -
Applications close
09 February 2025
Overview
The purpose of this course is to equip participants with a sound fundamental knowledge base and skills regarding retail management. The course is aimed at equipping first-line managers with the knowledge and skills required to fulfill their management role within the retail environment. The course has relevance for participants who engage in processes across the retail sector in order to create sustainable value for organisations. The course aims to develop an integrated conceptual understanding, synthesis and application of aims to develop an integrated conceptual understanding, synthesis and application of specific issues in retail management.
Duration
10 Weeks - 5 to 7 hours per week (8 weeks consecutive online lectures, one exam in week 10 )
Format
Asynchronous (no live lecturers), self-paced within 10 weeks
Pricing
VAT Incl. = R16,790.00

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Please complete the following info:

    The course content addresses the following topics:


    • Introduction to retailing and retail environmental analysis
    • Retail Human Resources
    • Merchandise management
    • Financial strategies in retail
    • Integrated marketing communication and promotions
    • Multi-channel retailing and online retailing
    • Understanding customer behaviour & customer relations management (CRM)
    • Developing a retail strategy



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