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17 February 2025  | 

Entrepreneurship (ONLINE: WITS DIGITALCAMPUS) 12

Applications for this course are now closed
Short Course Coordinator:
Nozi Letswalo
Accreditation:
Certificate of Competence
Course dates
17 February 2025 -
Applications close
09 February 2025
Overview
This new, highly interactive programme has been designed to help you create greater levels of entrepreneurial flair; innovation and agility within your organisation. To thrive in today's volatile business environment requires organisations to systematically challenge assumptions, identify hidden opportunities and generate alternative approaches faster than the competition. Indeed, organisations increasingly need to operate with the agility typical of entrepreneurs. But how can businesses sustain an entrepreneurial spirit while operating at scale? The aim of the course is to provide both a practical and theoretical insight into entrepreneurship in South Africa, and the associated processes involved in identifying an opportunity and launching and new venture.
Duration
11 Weeks - 5 to 7 hours per week (9 weeks consecutive online lectures, one exam in week 11 )
Format
Asynchronous (no live lecturers), self-paced within 11 weeks
Pricing
VAT Incl. = R18,308.00

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    The course content addresses the following topics:


    • Module 1: Introduction to entrepreneurship
    • Module 2: The entrepreneurial process
    • Module 3: Entrepreneurial opportunities
    • Module 4: Innovation and creativity
    • Module 5: Entrepreneurial human capital
    • Module 6: Entrepreneurial social capital
    • Module 7: The environment for the entrepreneur
    • Module 8: Developing the business plan
    • Module 10: Building the entrepreneurial team
    • Module 11: Developing a marketing strategy
    • Module 12: Launching the business


    Course reviews

    • MAP was a great introduction to the commercial side of the business for a health professional like myself. I am now able to identify and leverage synergies between my department and others in the organisation. Because of the diversity and calibre of its students, WBS has helped me increase my network and I have recommended MAP to a number of my colleagues. It was an investment worth more than the rand value of the course – and motivated me to do my MBA!
      Pumza Mokgehle
      MAP Part-time
    • Doing NMP with WBS has provided me with the basic and highly valuable skills as I prepare myself for a leadership role within my organisation. The programme had practical examples which I could relate to my real situation at work.
      Kanyile Gwija
      NMP